1974 Ford Mustang brochure and sales catalog

The all-new 1974 Ford Mustang II has arrived and boy has it changed. In my book it has gotten softer and weaker when we talk about the styling and looks. My personal opinion that Ford decided it was time to go after he female car buyer. The 1973 Ford Mustang brochure does its best to sell the car to everyone, but I am not buying. I feel that this is a girl’s car. Whether you agree or disagree it doesn’t matter because it’s just my opinion and everybody has one. I’m disappointed in the second generation of the Mustang, but that’s how it goes sometimes.

The 1973 Mustang comes in four models, the ever-popular hardtop, the GHIA, the 2+2 and the Mach 1. According to Ford it’s the right car at the right time. The 1974 Mustang is a foot and a half shorter than last years model. Economy is the new buzzword in cars. It tells us in the 1974 Ford Mustang brochure that it has all the economy and agility you would expect in a small car as if that was a good thing. It also says its roomy and comfortable to drive, but I beg to differ (maybe if I was a girl). According the Mustang sales catalog it comes with touches of luxury that you would be hard pressed to find in most cars regardless of size or price. Yeah right, sorry, but I am little bitter.

The newest thing in the 1973 Ford Mustang brochure is the GHIA, which Ford is, calling the new word for small car luxury. The engine is a 2.3-liter 4-cylinder and the Mach 1 is a V-6 2.8-liter engine. Radial tires are a new addition that are available in various sizes with either white sidewalls or black with raised white letters on the Mach1. The 1974 Mustang has power front disc brakes and power rack and pinion steering. Safety has continued to become a bigger issue both as a selling feature and requirements, which makes the girls happy. The 1974 Ford Mustang is selling, but I wasn’t convinced then and I’m still not today. Here you go ladies, the car of your dreams, happy motoring.

See the 1974 Ford Mustang Brochure

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